Now that he is out at WSCR after 16 1/2 years, will anyone miss Mike North? I mean really miss him. I am talking advertisers and listeners… It seems to me that Mike’s ratios got turned upside down. He used to be more of an asset than a liability. Somewhere along the line, he became more of a liability than an asset. The same thing happened to Mancow Muller. These 2 guys were also very eager to align themselves with the ways of the “every man” early in their careers. They even chastized other media talent for taking limos etc. I guess when you start getting paid in millions, it’s easy to forget how to relate to the people making 5 figures.
With that said, if the Score’s answer to Mike North is Mully & Hanley, God help em. Some might say no one will touch Mike North….but I say redesign the business model. Figure out a way to minimize the liabilities and mazimize the assets of high risk and high priced talent to make everyone money……and then put Mike North and Mancow on the same radio station. I’d rather sell Mike North and Mancow in Chicago than Mike & Mike….or Two-fers.
Instead of putting Steve Dahl on Jack FM, CBS should have shored up The Score with Dahl in afternoons. Steve could have helped hold the Score together and might have been able to make some magic happen with North on the air during his final months. Easy for me to say though…
1 Comment
July 30, 2008 at 8:43 pm
i’AM GLAD MR NORTH IS GONE,HE HAD CERTAINLLY TURNED IN A NAME DROPPING
PUFFER FISH. NOW I CAN RETURN TO THE SCORE.